Advocacy originates from the word advocare, ‘call to one's aid’ or to speak out on behalf of someone. It is one of the most powerful ways in which mission-driven organizations can create large-scale social change. When advocacy is successful, there can be far greater impact than through direct service delivery. Advocacy work can be “large scale”, advocating for governments to change policies, or “smaller scale”, advocating for community members to change behavior.
Are you passionate about fighting inequality and ensuring social justice? Or are you an advocate for the rights of women, children, refugees and other vulnerable groups? If the answer is “yes” then this course is for you.
The training module is an introduction to advocacy work. It will prepare you to take on an influential advocacy role on any issue that is, connect your advocacy work to the problem you are solving. It will help in building basic skills in advocacy and give confidence to those who are embarking on advocacy efforts. You will get familiar with` successful advocacy tools, tactics, and strategies.
The course is designed for everyone working in civil society organizations who wants to learn the foundations of advocacy and build skills for designing advocacy campaigns.
EUR 350/ person (plus VAT for EU residence)
*Special Discounts for groups and CSA alumni
15% group discount: 4 or more registrations from one organization
10% individual discount: For CSA alumni
Empower people to influence policy makers
What you'll learn
The concept of advocacy
Analysis of the external environment and policy processes in order to identify appropriate “levers of influence”
To design your advocacy campaign through our innovative “canvas methodology”
Key components of developing an advocacy strategy
The latest tools, technologies, and best practices to use in your community
Session 1: Welcome and Introduction to Advocacy
Welcome and Introduction of Participants
The navigation tool for the workshop
Introduction to What is Advocacy and why is it important
Session 2: Human Rights Based Approach to Advocacy
International Human Rights Framework
Principles of Human Rights Based Approach
Relevance of international framework for national and local level advocacy
Session 3: State and Governance Systems
- Understanding the State, 3 pillars of democracy and governance
Session 4: Civil Society Roles, Characteristics and Spaces, and Advocacy Strategies and Tools I
Characteristics, Spaces and Roles of Civil Society for Advocacy
Introduction to Advocacy Strategies and Tools
Session 5: Advocacy Strategies and Tools II
- Advocacy Strategies and Tools
Session 6: Advocacy Canvas: Designing Advocacy Campaign I
Introduction to Advocacy Canvas
Analysis and Research
Session 7: Advocacy Canvas: Designing Advocacy Campaign II
Advocacy Strategy Planning
Alliances and Partners
Resources and Monitoring
Session 8: Evaluation and Way Forward
Self-Assessment-Am I ready for Advocacy?
Evaluation and Closing
“The methodology used in this course, guest speakers, and a very good team of facilitators with extensive expertise made this an enriching experience. This has been a good value for money.”
(Former) Country Director, Welthungerhilfe, Myanmar
Meet the facilitator
An experienced facilitator, trainer and coach (offline, online, and blended courses)
As a facilitator and coach of Civil Society Academy, she has focused on providing trainings and workshops on leadership and team management in several countries across Asia and Africa. She also facilitates trainings on advocacy and human rights-based approach.
Sohini has a Social Science background with master’s degrees in Geography and Regional Planning. She is a certified Life and Leadership Coach. She has more than two decades of experience in the development sector, during which time she supported the work of numerous social change organizations, working on issues of local self-governance, right to information and land rights. She has worked on capacity building of civil society organizations, from grassroots community groups to large networks.
Sohini is passionate about civil society strengthening and holds space for those who are ready to learn and be happy - this is reflected in her facilitation style.